The New Trend MAP is Replacing MVP.
We have heard so many times that time flies. Well, an innovation of the minimum awesome product has proved it in actual terms. What customers need was important till yesterday, but what attracts the customer and what retains the customer for a long time is more important today. Isn’t it? That’s why minimum viable products are not enough anymore. Because how quickly market changes is hard to assume, especially in this digital era where every product from the necessity to luxury items are available online in looms. So, in that case, giving an awesome experience is more than necessary, despite giving just minimally viable products.
So, if you want to hold your customers for a long period, keep reading this article. It explains topics such as what is the minimum awesome product and how and why you should develop the MAP instead of MVP.